Thursday, May 19, 2011

The Decline and fall of Blackberry

Interesting post by Henry Blodget over on The Business Insider on the future of Blackberry. Here are teh main points he makes...

1 - RIM’s products are no longer the best on the market

2 - the smartphone market has become a “platform” game

3 - one of the biggest selling points for BlackBerrys has always been their security and integration with corporate computing systems, most notably Microsoft’s Exchange. Increasingly, however, companies are allowing employees to use whichever devices they prefer.

His conclusion...

The most likely scenario for RIM is that it becomes Nokia, a company that once dominated the cellphone market but lost several steps and is now scrambling to stay relevant. A worse scenario would be that RIM becomes the next Palm, a one-time leader that falls on its face and is eventually sold for scrap to a larger technology player.

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